Product Sampling in the Growing World of Brand Activation
May 31, 2017
The Association of National Advertisers (ANA) recently posted their U.S. Brand Activation Marketing Forecast Key Findings Report. This report is used to predict the future of advertising and marketing based on their past trends. ANA explains the different platforms of marketing (such as relationship marketing, content marketing and so on,) and lists its 7 most important findings.
Even though we are specialists in product sampling, we find it important that we stay up-to-date in all things marketing so we are able to adapt with changing times. Here are our key take-aways from this report, and how they affect product sampling:
Click here to read the full report from AMA.